Preventing the Corporate Immune System from Killing New Business Ideas
"Fast paced and information rich" is one one participant described this webinar on distinguishing between entrepreneurship and intrapreneurship and the specific actions that can be taken to pre-empt your corporate immune system from overcoming your new business. It's only 3o minutes long and it addresses several aspects that companies wanting to transition innovations to the market place must address. This includes:
Clarifying the myths of intrapreneurship and how it differs from entrepreneurship. Hint, the intrapreneur doesn't get to start with a white canvas.
Understanding your company's tolerance for risk. Hint, the best intrapreneur working in a very risk averse organization will have a hard time overcoming the culture.
Understanding what is the corporate immune system and how it manifests itself in your own organization. Hint, organizations do not resist change, people do.
The use of systems, processes, governance, and accepted practices in your business to either help or hinder your corporate entrepreneurship activities. Hint, going into new businesses will necessitate some level of modification to some of your established way of conducting business.
Dissecting culture into its parts. Hint, this post on culture.
So why not grab a cup of coffee or tea and check out this webinar. It's only 30 minutes and filled with information you can use.